Monday, September 23, 2013
Influence Starts in Small Doses
I recently attended a
Digital Influencers Marketing Summit at the SMX convention center lastSaturday (September 21, 2013). I signed up for the event with my colleagues for the sole purpose of using whatever I'd learn there for my job as a Communications person. What I gained from the summit was far more than just tips and tricks on how to maximize our church's online influence, but also, a realization that I, too, am a digital influencer as a person with my own Facebook, Twitter, and Instagram accounts--not to mention this inactive (or should I say "hibernating" blog).
I've always thought that all these online accounts were just a means of self-expression and a medium to socialize with friends. But what I gleaned from the summit is that we can all be influencers, be it small scale or big scale. And as influencers, we should leverage on that not for popularity or attention, but to be a source of positivity and good in an age of negativity and blatant criticism. (If you disagree with me, simply read YouTube comments.)
In a generation where there's just so much noise and where there are far too many external things that influence people in a not-so-uplifting-way, we can make that positive influence one person, one click, one post, one comment at a time. It's high time I personally step up in this area, and maybe this blog will have more entries in the weeks, months, and years to come.
Labels: digital influence, Influence, social media, work
posted by mari_elle at
11:03
